Blog Creation and Integration

A blog is a great way to keep your clientele updated on the latest happenings in your company. It used to be that the only ways to inform the public of any changes to your brand were to begin a brand new marketing campaign with new, expensive ad spaces or to submit a press release and hope the news media covered it. To make matters worse, the odds of your press release sparking the interest of any of the media were slim, unless the release was accompanied by a high speed car chase or a celebrity’s drug-fueled downward spiral (or – even better – both). Neither of these are techniques recommended by Thames Marketing, however, since we’ve got this whole blog creation and integration covered for you.

What we do recommend is letting us handle your blog creation and integration to allow you an outlet to personally and directly connect with your website’s visitors. By maintaining a blog, you establish a link between yourself and the customer that shows that you care about their experience with your company and are an active part of running it, rather than some above-it-all C.E.O. sitting in an ivory tower somewhere counting money. In fact, you really could be a C.E.O. sitting in a literal tower made of ivory with money counters running twenty-four hours a day, but with a blog, you’ll still come across as more of an accessible person than a faceless entity. Plus, integrating a blog into your site is a great way to include SEO Web content and to show the major search engines that your site isn’t some dusty old page that never gets updated.

Even for the technophobes out there that think HTML is just a bunch of gibberish magic words, we make updating your blog easy with tools like Joomla!, Drupal and Wordpress. In no time we’ll be able to show you how to quickly and easily add a blog post or make a content update to your custom designed website. That way you don’t have to hire a Web developer every time you want to make a post, and you can keep your customers on the cutting edge of what’s new and exciting with your brand.